how the XX century music industry hits were established and how everything moves on now

I continue my insider journey through the music industry world explaining the basics of how we got there where we’ve landed now in terms of music.

When an audio recording leaves the studio and crosses the zero mark of its value (costs are recouped by the first release and track sales go to zero), the label starts to make a giant profit from the track quickly. The cost of producing a bleached digital copy of a track compared to the cost of recording (plus mixing and mastering) tends towards zero.

Labels have come up with an interesting thing: they put maximum resources into a selected minimum of music products, creating wide interest in a narrow range of products and accordingly artists.
This, for example, has resulted in successful single tracks, which have become commercially easier to produce than creating a full album concept.

In 2022, the marketing ideology is steadily coming to naught. In general, questioning the established system of musical hierarchy has at least become possible.
The musical tastes of the 2022 audience are just beginning to emerge. So what the modern audience REALLY likes because of a serious shift in marketing ideology will be revealed in the next time. Or is already revealing.